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Dos and Don'ts

In order to ensure the best possible experience during your time in Korea, we've compiled some useful dos and don'ts - please read these carefully.

At the student fair:

  • Fair passes should be worn at all times.
  • Keep spaces clean and tidy. Public Wi-Fi is available.  However, ensure your documents/media are available offline because the public connection is inconsistent. Alternatively, paid wi-fi passes are available please ask us at the ENZ desk on the day.
  • Power is available at the pavilion but may not be avialble at every booth.  Please enusre that you bring your devices charged and you bring addaptors with you.
  • Keep an eye on your valuables. Do not leave electronic devices such as laptops, iPads and phones unattended. ENZ will not take responsibility for any lost/stolen laitems.
  • Mini banners and/or branded tablecloths on tables can be used. Pull up/stand up banners cannot be used.

At the agent seminar:

  • Mini banners and/or branded tablecloths on tables can be used. Pull up/stand up banners cannot be used due to space restrictions.
  • If you have an agent or institution who are not on the list and would like to invited, please let us know.

General etiquette:
Korean’s expectations of non-Koreans' understanding and adhering to Korean customs is low, so any unintentional breaches in etiquette will generally be overlooked. However, effort to respect Korean customs will be noticed, particularly in business, and will help improve your relationships.

Greetings:
Introduce your own colleagues and allow the Korean side to do the same. Koreans give importance to superiors, so introductions are done according to organisational hierarchy and age, where the most important person is always introduced first. It’s polite to use a prefix when addressing someone, for example, Mr/Ms, Dr, Professor, Chairman. First names are only used by close friends of the same age.
Knowing some basic greetings will be helpful for breaking the ice in conversations. Try these:
“an-yong-ha-say-yo” - hello
“kgam-sa-ham-nee-da” - thank you
“ban-gap-sim-nee-da” - nice to meet you/see you again

Business cards:
Preliminary introductions will be followed by an exchange of business cards. Cards must be given and received using both hands. Hold your card in such a way that the recipient can read your name on receipt, and the Korean side up (if you have cards that are translated).

General demeanour and body language:
Posture is important. Sitting upright, leaning in toward people is a sign that you are interested and respect them. Lounging back in a chair for example, is a signal that you are disinterested in what the other person is saying, or that you don’t respect them.

Language:
While many Koreans have good listening skills in English, many do not feel comfortable speaking. Translated promotional materials in Korean-language are critical for effectively communicating with prospective students and parents. Koreans will seldom ask something to be repeated or say they don’t understand. As a rule, speak slowly and clearly, particularly if you have a strong New Zealand accent.  

Dress:
Koreans are quite conservative dressers especially in a business context. Business attire should be worn.

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